Niche: Online fitness coaching
Audience: women in their 20s–40s
“You're 30 days away from looking at old photos and wondering why you ever doubted yourself.”
View script idea
Open on you sitting at a desk, clearly tired. Hook: “You’re 3 months away from looking at old photos and wondering why you ever doubted yourself.” Body: Call out busy professionals who feel stuck, explain how your 12-week program fits into a packed schedule (30–40 min sessions, no gym required), and show 2–3 quick b-roll clips: water bottle on desk, timer starting, you doing 2–3 moves. CTA: “Comment ‘PLAN’ and I’ll send you a sample week.”